The car content writer provides the one thing that every automotive website must have to rank well in search. If you rank well in search you pull in organic traffic that turns into customers without the need for advertising. However, you need 100 percent original content and lots of it. You also need to post interesting content that provides value to the visitor.
Automotive shop owners are too busy fixing cars to write the necessary content to educate consumers about their business. Then they hire a website guy that knows nothing about cars to do it for them. When customers surf the internet looking for an auto repair shop, the website that provides the best information gains the new customer.
The car content writer enjoys a proven track record of writing exactly this type of quality automotive content. On this website, we’ll provide proof and examples of this extremely successful process and even provide samples. This way you can see how it works for yourself. With that said, let’s talk about the problems facing businesses in the automotive industry.
If you own an auto repair shop, chances are you’re not the only one in town. Since owners focus on providing a service they often cut corners with one of their most important marketing components. All you have to do is visit your competition and take a look at the different cookie-cutter websites that all say the same thing. Let’s talk about what we can do to change this so your business stands head and shoulders above the competition.
Automotive Websites Need to Grow
This doesn’t mean you have to rebuild your website or scrap it for a completely new design. What it means is you need to take advantage of this opportunity by providing more content than your competitors. Let’s take this one step further.
Not only do you have the opportunity to create more content, but you have the opportunity to create unique and better content. Information that highlights what makes your business valuable to the people in your community. As an example, we can write about the equipment and tools your shop invested in and how you support local auto parts suppliers.
You spent the money, now it’s time to share this information with prospective customers. In addition, we can talk about the experience, certifications and the people that work in your shop. The people that live in your town want to know these things. In addition, the search engine ranking your website for local searches also finds value in this information. There might be many auto repair shops in your town. But each one remains completely unique from the other. If your website isn’t telling people what separates you from the other car repair shops, change this ASAP.
How the Car Content Writer can Help
I started Mark Gittelman LLC in 2005. We built a network of websites from the ground up. My partner and I developed specialized automotive social media channels to drive traffic to those websites. The operation became so successful that we consistently ranked higher than major websites for several money keywords. We didn’t use tricks. Instead we used content and a few website SEO software programs. Finally, a media company decided to buy us out instead of trying to compete with us.
I’ve recently started a new website that focuses on the bread and butter cars in the 10 year old 100,000 mile range. As an auto repair shop owner, you know that these cars represent food on the table for you and your employee’s. In less than a year we had first page rankings. You can visit the car repair shop results page for more information on how we can apply these techniques to your website.
In order to cover the bills the car content writer takes writing assignments from Carfax and a few other sites in a freelance capacity. You can learn more about the retired master technician, turned writer and read some of these articles on the about the car writer page. I hold an Associate Degree in technical writing, but also enrolled in sales, advertising and marketing classes throughout high school and college. My team has a special talent at using words that click. We create compelling titles and descriptions that make people want to click through to learn more about your business. We want to reduce or eliminate your ad spend by substituting free search engine traffic as a source of new customers.